THIS THING CALLED IDEA

I was at a conference and had to consult for some young entrepreneurs of which one of them told me his major problem was making getting his idea all up as he rarely shared his idea with anybody which is also not so recommended

I wasn't really concerned with his story,what captured me was the fact that he said his idea was novel, I  laughed and I asked him who is role model in business was ,guess what? He had no one.

Over time and within my years of speaking with young youths with ideas I have discovered their that most creative youth had  no eye there on the idea they had.

Most successful business ventures had a plan,know what they want to achieve and how they would get there and this is as a result of relentless research and back door work.

Everyone has an " IDEA"  but not everyone have thier " EYE THERE". The eye you need there is the eye to do
1.  basic research in your field of interest
2. Customer and location research
3. Product  and competitor research.
And a countless of other risk research for your business to determine  and estimate growth,marketing  and profitability.
But the first is a big SELF ASSESSMENT.

Always remember, it is beyond the " IDEA" but keeping your " EYE THERE

#nuelcy
#consulting
#businessandcareercoach